30th June 2022

Let’s Talk: The Art Of Acquiring And Retaining Customers

Let’s Talk: The Art Of Acquiring And Retaining Customers

It is not a viable business strategy to rely on new customers all the time. Businesses need to acquire and retain customers on a reliable basis to survive. Marketing and Digital Comms Executive, Marco Zande discusses his thoughts.

“It’s the little things that make your customers feel loved. The way you greet them when they come into your office, the way you remember their names, and the way you go out of your way to help them find what they’re looking for.

“These small gestures show your customers that you care about them and appreciate their business. And when your customers feel loved, they’re more likely to stick around.

“For us at WLTH, we aim to be as responsive and available as possible to our customers. We like to make our clients know that we are always a phone call or an email away, and we are ready to answer any questions about the home loan process.

“Next, we strive to celebrate every success with our customers. Throughout the entire loan process communicating every win matters, from lodgement, a higher than expected house valuation to receiving unconditional approval for their loan settlement.

“Show genuine appreciation. Make sure to thank your customers for their business and take the time to say something special about them. This will go a long way in keeping them happy and loyal.”

Full Article: Dynamic Business